Currently, during my time at the Credit Union, I have created processes to increase efficiency and effectiveness in multiple outlets, not just Marketing. I also developed new marketing materials, tactics, member-focused programs, and increased employee engagement. I manage the entire Marketing program for the Credit Union from creation, budget, execution, and analytical review. I track performance, make adjustments when necessary, and report my results or findings. My current employment tenure is not indicative of my years of marketing experience.

Overall, I have 10 years of Marketing experience. Working with different industries and helping assist businesses in various aspects of marketing. A bit more about me in general, I am strategic by nature, I pride myself on being a natural problem solver, which allows me to perform efficiently in all that I create. My drive helps to manage multiple projects, making it appear seamless. I am quite familiar with the sometimes ever-changing priorities; I often work to complete projects ahead of time. Overall, my ability to learn quickly and love for research helps when entering new industries or ventures. Marketing provides an outlet for my creative nature and analytical brain.

I thrive in fast-paced environments, love creating effective campaigns, and continuously seek outlets for company growth and development. I think I offer a competitive advantage to any company by possessing a diverse experience in management, operations, marketing & human resources. My leadership experiences have varied over the past 10 years from managing multiple vendors, interns, personal assistants, cross-functional teams, and working with CEOs and BODs. There is a tale to tell from working on the front lines, next to CEOs, and providing Director reports.

Some of my skilled experiences include but are not limited to the following: • Social Media Management
• Website Design & Management
• Business Development & Public Relations

• Event Planning including Sponsorship Acquisition
• Human Resources & Office Management
• Business and Operations Management including Strategic Planning

If you have any questions or would like examples of my work, please do not hesitate to ask.

Thank you for your time and consideration,

Pauline Alderete